AI SEO Pilot

Kickstart your AI SEO strategy

This programme is a focused starting point for companies looking to strengthen their visibility in AI-driven search. You become present where your customers make their decisions, and gain concrete insight into what actually works in your market – so you can prioritise and scale the right efforts.

Scalable foundation

Quality over quantity

Business-relevant efforts

Structure and agility

About the pilot

What is an AI SEO Pilot?

We focus on one business area, one market and one language – and deliver concrete results within 3–6 months.

Along the way, we discover what works in your market: Which queries matter most? What content gets recommended? Where are the biggest opportunities? We use that knowledge to take action – not just report.

Our approach

AI with professional grounding

We work responsibly with your business. AI assists, analyses, inspires and guides, while all decisions are grounded in experience, judgement and expertise. This ensures results that work in practice and that we can stand behind.

Experience and intuition

Over 15 years of experience in SEO and digital marketing. We know what works – and what doesn't.

AI-driven analysis

We use AI to analyse large datasets, identify patterns and find opportunities faster than manual work allows.

Quality assurance

All content and recommendations are reviewed by our specialists. Nothing leaves our hands without professional approval.

Is it relevant for you?

Who the pilot is for – and not for

It's for you if you:

Value your brand and integrity – and want a professional approach
Want to understand how AI search impacts your market before scaling
Have an ambition to be the brand customers encounter in AI answers
Want a structured effort with documented results
See AI SEO as a strategic investment – not a quick fix

It's not for you if you:

Want autonomous AI solutions to produce content you can't stand behind
Are looking for programmatic methods and mass production of low-quality content
Expect results without investing in quality and expertise
Are not ready to prioritise AI visibility as part of your strategy

Content

What does the programme include?

Five key elements that together give you visibility, insight and a clear basis for next steps.

Strategic direction and prioritisation

We identify the queries and questions where you have the greatest opportunity to be recommended in AI answers.

AI-optimised content and authority

We produce content designed to be cited and recommended – and ensure it gets seen in the right places.

Technical AI readiness

We check that your website is set up so AI models can find and use your content. You receive a clear action plan.

Measurement and documentation

We measure from day one and document progress continuously. The programme concludes with a report and clear recommendations.

Deliverables

What you walk away with

Beyond concrete results, you gain a deep understanding of how AI search works in your market – and what it takes to be recommended.

Visibility in AI search

Documented visibility in ChatGPT, Google AI Overviews and Google.

Relevant traffic

Visitors from Google and AI platforms that match your target audience.

Strengthened authority

Better rankings and increased credibility through targeted content and links.

Technical action plan

Concrete guidelines your team can implement so AI models can use your content.

Finished content

Targeted content that strengthens your visibility in AI search and on Google.

Case study

Azets – From invisible to recommended in 3 months

Azets wanted to strengthen visibility for their Interim CFO services. We focused on 20 search queries and delivered these results in three months:

AI Overview visibility

55%88%

ChatGPT visibility

25%44%

Google organic (Interim CFO)

Pos. 12Pos. 2

+0%

increase in
traffic (sessions)

"InboundCPH got us started with AI search in a single area. When we could see documented results on both Google and ChatGPT after 3 months, it was natural to expand the collaboration to more of our service areas and markets across Europe."
Jørgen Bærentzen– Head of Marketing and Partners, Azets

Read the full case

Example timeline

3-month sprint plan

This is what a typical programme looks like. The final plan is tailored to your situation.

Month 1

Foundation and quick wins

Implementation of technical quick wins
Intensive content production and publishing
Technical report for web team
On-site plan

Month 2

Scaling and momentum

Evaluation of indexing and influence
Continued content development and distribution
Ongoing optimisation based on data
Strategy adjustment based on early results

Month 3

Evaluation and next steps

Full measurement of AI visibility and share of voice
Evaluation of results vs. baseline
Identification of scaling opportunities
Report with documented impact and recommendations

Investment and scope

Investment and practicalities

We tailor proposals based on an assessment of the desired focus area, business requirements, competitive landscape and what it takes to reach the goal.

The investment includes analyses, offsite/link building plan with highly competitive pricing, placement recommendations, meetings, reporting and hours for project management. Media spend is not included.

Timeframe

Typically 3 months

Delivered in agile sprints

Investment

From 35,000 DKK

Tailored to your needs

Format

Defined pilot project

You decide the next step afterwards

Questions and answers

Frequently asked questions

We handle most of it. From your side, it's about approving the content plan, providing subject matter input and implementing the technical guidelines we deliver.

Typically within 4-8 weeks. We start with quick wins that can deliver impact already in the first month.

You're left with documented results and clear recommendations for next steps. From there, you can choose to scale to more areas, markets or languages. The decision is yours.

We identify a strategic focus area and unfold it into the questions your customers actually ask – from broad to purchase-ready. We prioritise those most likely to trigger an AI answer.

Traditional SEO is about ranking high in Google. AI SEO is about being recommended and cited in AI answers – from ChatGPT, Google AI Overviews and similar. The methods overlap, but AI SEO requires a different approach to content and authority.

Then you have a head start. We build on what you already have and ensure your content also performs in AI search.

Yes. You will typically also see improved organic rankings on related keywords – as a bonus of the effort.

Included: strategy, content production, offsite/link building plan, placement recommendations, technical analysis and ongoing measurement. Not included: media spend and on-site implementation – but we deliver clear guidelines so your team can easily execute. Can be added if needed.

15+

years of experience

specialists

300+

successful cases

Google

Premium Partner

Contact

Have questions?

We're happy to discuss what the programme could look like for you.

inboundcph.dk/kontakt